35 ways social media marketing improved in 2015 & how to make the most of it

35 ways social media marketing improved in 2015 & how to make the most of it
I sat down with Sumit Sharma, Brafton's Social Media Engagement Manager to highlight the most influential changes in social media marketing in 2015. … Periscope (owned by Twitter) – Apple App Store's 2015 App of the Year. Grew to 10 m snapchat_crop …
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What 2015 Taught Us: The Social Media Edition
Maybelline New York leveraged the power of video and influencer marketing in their 2015 'Go Nude' campaign. The brand partnered with 13 leading beauty vloggers to create a series of YouTube videos encouraging consumers to create a fresh makeup look …
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Influencer Marketing – 2015 Trends & What's Ahead in 2016
Brands and marketing firms need to incorporate video in all social media campaigns, across all platforms—Vine, YouTube, Periscope, embedded video on their site. It's how consumers are learning to cook new recipes, contour their makeup and discover the …
Read more on Chief Marketer

Facebook Starts Testing Live Video Streaming For The Masses
For now, businesses that want to engage consumers with live video will have to stick to Periscope, Meerkat, Blab, UStream or the like. That's likely … Some opinions expressed in this article may be those of a guest author and not necessarily …
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