Marketing trends (the important ones!) to watch for in 2016

Marketing trends (the important ones!) to watch for in 2016
Now that all the prognosticators have had their say about the upcoming year in marketing, we've picked the very most potent predictions to share with the readers of BizWest. Nothing lame. Nothing too futuristic, either. Just trends that are quite …
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London Fashion Week: Designers tap into use online influencers to convert shoppers
Now as high-tech as it is high-fashion, excitement around London Fashion Week is as much about the new collections as it is the innovative technologies and strategies being employed to show and promote them. While it's now expected that designers …
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Applause Connects Brands With Livestream Stars
We've seen startups helping brands tap influencers to promote themselves on social media platforms like Vine and Instagram, so it might be time for a new influencer marketing startup, Applause, that's focused on live video — particularly Twitter's …
Read more on TechCrunch

Push genome editing research for Japan to catch up with world trends

Image taken from page 514 of ‘Nouvelle Géographie universelle. La Terre et les hommes … Cartes et … gravures sur bois’
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Title: "Nouvelle Géographie universelle. La Terre et les hommes … Cartes et … gravures sur bois"
Author: RECLUS, Élisée.
Shelfmark: "British Library HMNTS 10006.w."
Page: 514
Place of Publishing: Paris
Date of Publishing: 1876
Issuance: monographic
Identifier: 003055001

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Push genome editing research for Japan to catch up with world trends
The merit of genome editing lies in that it helps to expand the scope of applications of genetic information in such fields as medicine, agriculture and the fishing industry. Genome editing reportedly can alter genetic information over a hundred times …
Read more on Chicago Tribune

The real differences between Bernie Sanders and Hillary Clinton, explained
Sanders believes that we must essentially re-imagine American democracy, if only because so doing has at least the chance of broadening the scope of what is possible. Clinton doesn't necessarily believe in the latent majority view of the American …
Read more on Washington Post (blog)

Chipotle sales and profits plunge as fears of food poisonings grow
Illnesses contracted at Chipotles were then reported in seven more states, including Illinois, Pennsylvania and Maryland, broadening the scope of the outbreak. Soon thereafter, in December, more than 100 students at Boston College fell ill after eating …
Read more on Washington Post

SaleCycle's top three online advertising trends for 2016

SaleCycle's top three online advertising trends for 2016
2015 was a huge year in advertising, with the world's biggest and best-known brands inspiring us to be more creative than ever. I've taken a moment to take look back at what we learned in 2015, to identify the three key themes I believe will essential …
Read more on The Drum

Another marketing first for Target
The live experience promises to take viewers through multiple sets and costume changes in real time, including guest appearances and special surprises. Target is tying the promotion into its social media channels, telling fans to keep an eye on …
Read more on Chain Store Age

Top 10 mobile marketing trends for 2016

Top 10 mobile marketing trends for 2016
Vertical video is becoming a legitimate format, driven in large part by Snapchat and livestreaming apps such as Periscope and Meerkat. Another big innovation is 360-degree videos, which Facebook has integrated into its newsfeed and provide users with a …
Read more on Luxury Daily

The Top 3 Trends Shaping the Video Production Industry
Recent trends have led to an explosion in video marketing, mobile advertising and social media. This increased consumption of video content has … Businesses are finding the value in producing online videos for marketing purposes, which in turn has …
Read more on Huffington Post